Any social media, SEO, keyword, or content marketing strategy must include content marketing, and we love to explain how it all works together (you won't be able to keep us quiet). Our content marketing services encompass everything from blog posts and landing pages to press releases and SEO.
Are you interested in creating SEO content, link-worthy landing pages, and award-winning blog posts? Our team of digital marketers are highly analytical and experienced in working with content marketing campaigns.
Additionally, the TTC marketing team can create website content that incorporates SEO best practices along with a deeper exploration of unique products, services, and value propositions.
Our mission is to create high-quality content, such as articles and blogs, for our visitors, while optimizing them for search engines. After content has been created, edited, approved, and posted, our strategists analyze its performance.
Email and newsletter content are designed to serve your content marketing needs at every stage of the sales funnel, from brand awareness to thought leadership to lead generation.
With our engaging social media copywriting, you can reach out to your target audience and spread your brand message. The content is written specifically for your business and your target audience.
Our first step is to perform a content audit of your website in order to evaluate its current content and identify any gaps. Furthermore, we perform keyword research to identify where you rank for major keywords on search engines and identify new keywords you should target.
In order to create content that connects better with your target audience, we identify buyer personas. The content calendar identifies possible topics and a publishing schedule. It outlines what needs to be done for all of your content channels as well as how each element will work together to help guide prospects through the sales funnel.
Each piece of content we create starts with a thorough research of the topic. A content brief outlines the topic, who will be targeted by the content, where they are in the buyer's journey, and other key details. We finalize the content brief with you.
We will publish your content once it has been approved. Articles are published on your blog page, and long-form content, such as ebooks, is published in PDF format using professionally designed templates. Then, we promote your content organically and through paid campaigns to maximize its visibility.
Our content is always aimed at generating more leads for you. After publication, we monitor your content to determine what works, what doesn't, and how we can tailor our strategy to deliver better results.
Understanding your audience will allow you to determine the right topics, tone, and direction for your great content. We will work with your team to create buyer personas based on thorough research, to assist with content creation.
Your success is our mission. Approximately half of our conversations with potential clients are about why we may not be the best fit for them. Although we know content marketing well, we're not a traditional PR firm. If your request is outside our scope, we will let you know.
We respond to every call, message, or email within minutes-and that's not hyperbole. You rarely wait more than an hour for a response from us. To make sure you are well informed, we answer questions, provide information, and maintain consistent communication with you. Every week, we send every client a comprehensive update. When you partner with TTC, your content marketing efforts will never be in doubt.
We strive to have the best-in-class technical skills in a constantly evolving content marketing landscape. Our team members continue to improve their skills to stay up-to-date with the latest developments in the industry. No matter what your marketing needs are, we want to make sure you are months - if not years - ahead of the competition.