Before entering keywords into the account, we break our proposed list of new keywords down into groups and submit them to the client for approval.
This step involves optimizing all the various account settings, such as Ad Groups, Campaigns, Ad Copywriting and Testing, Extensions, Bids, Goal Tracking, etc.
PPC ads are a combination of art and science. Despite very tight character limits, ads need to be persuasive, informative, and direct. TTC's team of experienced copywriters has been writing PPC ads for years.
Ads are only half of the equation. PPC ads must drive users to conversion-oriented landing pages in order to be successful. We write, design, and develop best practices landing pages for your campaigns.
TTC creates a customized dashboard report for each client. Every month, TTC imports all historical data and updates our main dashboard report. We report in the language of your business, and we don't mislead you with vanity metrics.